Examination of Witnesses (Question Numbers
520-539)
MR RICHARD
SCHOFIELD AND
MR EBEN
BLACK
6 MARCH 2008
Q520 David Heyes: Where would the
rules and regulations surrounding that derive from?
Mr Black: I assume they would
derive from the House of Commons.
Q521 David Heyes: Perhaps ultimately
from a recommendation from this Committee.
Mr Black: Yes.
Q522 David Heyes: You mentioned your
preference for membership of the CIPR.
Mr Black: Yes, we are members
of the CIPR, my colleagues and I.
Q523 David Heyes: You also talked
about the need for stringently applied standards. The evidence
we have had from the CIPR is that they are not in a position to
require stringent standards because they are a multi-member organisation
and operate on light touch self-assessment monitoring.
Mr Black: The point I must make
in that case is that we are regulated, as I have said several
times, by the Solicitors Regulation Authority, which is an extremely
stringent organisation as Richard will no doubt tell you. We are
regulated by them so whatever criticisms you have with the CIPR
quite frankly do not really resonate as far as we are concerned.
Mr Schofield: Can I add something
to what has been said? Taking Eben's suggestion of a statutory
register and your question about how that would actually work,
whatever regulatory rules you put in place are only as good as
the monitoring and enforcement regime you put around them. That
is the problem of just having a register or the Association of
Professional Political Consultants' code or the other codes; they
simply do not have the resources to monitor and enforce them to
the same standard of efficacy of the SRA which is required by
statute to provide the resources to ensure that can be done. That
is a weakness of all these voluntary schemes and potentially a
statutory code unless it is backed by that kind of regime.
Q524 David Heyes: That was my question
to you. Where does that happen in relation to a register that
might be held by the House of Commons? The names would be registered
but where would the monitoring and enforcement take place?
Mr Black: That is a very interesting
question. You may wish to put something in place to work with
that. That is not a matter for me but I think there should be
very stringent monitoring and enforcement and we are subject to
that.
Q525 Jenny Willott: Does that mean
from what you were saying you believe that regulation of PR firms
and public affairs should be on a statutory basis?
Mr Schofield: I do not think I
am making that case. What I am saying is if it were on a statutory
basis then there would have to be a decision to commit the resources
to ensure the regulation was effective.
Q526 Jenny Willott: DLA Piper operates
in the States as well. A question that I asked the others is,
is there any evidence that the very tight enforcement of regulations
in the US as regards lobbying has made any difference to the clients'
attitude of purchasing services or being prepared to put their
names on a register. Has it made any difference to the lobbying
market in the States?
Mr Black: As far as I am aware,
no.
Q527 Jenny Willott: Companies generally
are not afraid of having their names made public or having it
much more tightly regulated than it is at the moment.
Mr Black: It does not seem that
way from the evidence I have seen. I am not an expert on the American
market.
Mr Schofield: If I can make a
point about the American model, my understanding of the Lobbying
Disclosure Act is that there are a couple of provisions in there
which specifically address some of the issues of the law firms.
It is very explicit within the Act that anything which constitutes
legal advice, and there is a statutory definition of that, is
excluded from the definition of lobbying and is therefore not
disclosable to ensure there is client confidentiality guaranteed
around pure legal advice. There is a de minimis rule so
that if the lobbying advice you give to clients is incidental
to the broader legal advice, and I think the current number is
about 20% of time in any reportable period, if it is incidental
to the legal advice that you are giving, given that it can be
in complex commercial transactions, that would be excluded from
disclosure. There are just a couple of points there. Any statutory
code, in most of the jurisdictions that have any kind of statutory
provisions, do address the issues that affect law firms as indeed
do some of the recommendations coming out of the European Commission
through their European Transparency Initiative.
Q528 Jenny Willott: The distinction
in the States is between the activity you are carrying out rather
than the original basis of your firm. For example, with DLA Piper
and GGR[14]
it would not be what the individual was actually doing which meant
which set of regulations they were controlled by rather than who
they worked for.
Mr Schofield: Not really. This
goes back to the point I was making about the Solicitors' Code
here which says you can only disclose the name of your client
if it is required by law. The Lobbying Disclosure Act means that
in the States it is required by law that when you engage in this
kind of activity you have to disclose. If you introduced a statutory
provision here then you would have to disclose clients for whom
you engage in that activity.
Chairman: Disclosure does happen in America
and life goes on, yet our people earlier did not know anything
about what was happening in the United States. That is just an
observation.
Q529 Mr Walker: Am I right that DLA
is based in the Midlands? Was it a Midlands law firm?
Mr Black: It is a northern law
firm.
Q530 Mr Walker: It has grown quite
quickly over the last decade and has a reputation for being hard-nosed
and aggressive, moving into new markets and making its name.
Mr Black: If you say so.
Q531 Mr Walker: That is nothing to
be ashamed of; that is the nature of the private sector. You claim
that anecdotal evidence of non-compliance with the APPC code is
abundant. I have not read in detail what you have submitted but
the Committee staff have so if I am misquoting I apologise. Can
you share some of those examples?
Mr Black: I cannot give you any
named examples, no. It would be improper for me to recount rumour
but within the industry it is very well known that if you happen
to not want to register somebody then perhaps they might not be
registered. It is quite obvious and you had an example earlier
on of firms who are members of the APPC clearly pitching for work
which they should be excluded from by their membership. The thing
with the register is that it is un-policed. You really do not
know what is going on, it is entirely voluntary and it can be
used the other way as well: to put a client on who you have done
£300 worth of work for and you might have had a conversation
with. If it is actually a very big name and you put that on the
register, then it is marketing. It does not work, in both ways,
if you see what I mean. That is the important thing about it.
Q532 Mr Walker: In reality you want
to increase the regulatory burden on small agencies to make it
harder for them to operate so you can hoover up their market share.
Mr Black: Not at all. We think
that if there is concern then we are suggesting one way forward.
We have no intention of it making us more competitive or able
to squeeze out smaller agencies. If you want to go to a smaller
agency, you are probably not thinking of going to us anyway. That
is not in our interests.
Q533 Mr Walker: It must really annoy
you as an organisation when you have this big blue chip client
and they are using a PR agency, a public affairs agency, like
the Communications Group, Westminster Strategy, and you think:
why are we missing out on that fee income; we must get that in-house;
we must make it as difficult as possible for them to operate.
Mr Black: Why would it make it
more difficult for them to operate under this suggestion than
us?
Q534 Mr Walker: Because the regulatory
burden would be higher for them than it would be on you. You have
more financial resources to meet that regulatory burden than they
would.
Mr Black: What financial resources
would we actually need to put our names on a register and say
who our clients were?
Q535 Mr Walker: When I was in recruitment
I worked for a very large company and we loved the regulation
that this Government was producing at the time because it knocked
so many smaller agencies out of the market-place which meant more
for us. Perhaps I am applying my past business experience.
Mr Black: You are suggesting that
we are suggesting regulation as a way of squeezing other people
out. What we are actually doing is reacting to the concerns that
have been expressed and offering a possible way forward.
Q536 Chairman: I have just a few
final questions to tie things up. We spoke earlier about the revolving
door: politicians and very senior civil servants going into lobbying
firms. Can I ask you, Mr Black, how many senior civil servants
and how many politicians work for you?
Mr Black: Senior civil servants,
none. As you may know, our co-chairman of Global Government Relations
is Lord Tim Clement-Jones, a Member of the Upper House, and that
is it.
Q537 Chairman: That surprises me.
What about Norman Warner?
Mr Black: He is a consultant to
DLA Piper but not directly to GGR.
Q538 Chairman: He is not involved
in your business at all?
Mr Black: He will give us advice
as asked for but he is not actually employed by GGR but by DLA
Piper.
Q539 Chairman: He is still a Member
of Parliament, is he not?
Mr Black: Yes.
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